MY DREAM MY VISION

Saturday 26 November 2011

Legitimate Work At Home Opportunities for Stay At Home Moms

There are several types of home-based business opportunities for stay at home moms.  Many stay at home moms are seeking legitimate business opportunities that they can build up into a lucrative source of income for their families.  The internet is full of scams but the following opportunities are some of the legitimate businesses that can create the freedom and financial independence stay at home moms are in search of.

Selling Items Online
There are a few ways you can go about this.  You can obtain a reseller's license and purchase items wholesale and sell through an online store.  If purchasing wholesale items is not of interest, you can also market other people's items and earn commission from sales (also known as affiliate marketing.)  Many stay at home moms also come up with their own product(s) created out of necessity which they then reproduce and sell online.  Selling online is a great source of income and with the right products, an online store could be a source of income for many years.

Writing for Profits

Writing for a living may not seem like a legitimate home-based business but you would be surprised at how many people actually earn a full-time income from their blogs or ghostwriting for others.  If you have a knack for writing and enjoy writing about a particular subject, you could start up a blog (most blog software is free) and begin writing.  Once your audience grows, you will be able to monetize your blog with PPC (Pay-Per-Click) ads and sell advertising space. Ghostwriting is the writing of articles, ebooks, etc. for other companies.  You can create a portfolio of your writing and sign up at freelance web sites to bid on various projects.

Network Marketing
Network marketing is an ideal opportunity for many work at home moms.  It involves the direct selling of a particular product or products and also includes the building up of a downline.  A downline includes the people you recruit and you earn commissions on their sales.  When you sign up with a network marketing company, you are also in someone's downline and they are known as your sponsor.  The great thing about network marketing is that everyone is helping each other succeed.  The more successful everyone is, the more income created for everyone involved.

For Moms who have extra to purchase, here are a few of the CB products to create legitimate work at home opportunities for stay at home moms.
Relaunched! Best Work-at-home Jobs Site...over $7m Sales
Legitimate Work At Home
Work At Home Master
Work From Your Own Home Office
Rachel Ryan's Stay Home System
Homeprofitcode - Your Complete Work At Home Resource
Michael Cobbs Home-income-team.com
Real Home Business Ideas For Moms

How Affiliate Programs Work

If you look at the top online retailers in any industry sector, you shall immediately realize how affiliate programs are working to increase conversion rates. Almost all companies that were selected as the top 50 e-retailers in the 'The Internet Retailer Best of the Web Top 50 Retail Sites' have affiliate programs.






Affiliate programs are also recognized by terms such as "associate programs" or "publisher programs". This is how affiliate programs work: You build a website for your own business, products and services, or with the sole purpose of promoting different types of gadgets or merchandise. You sign up with the affiliate program of a website and strategically place their link or banner on your website. A visitor to your website finds that the description of a particular product coincides with exactly what he has been looking for. He goes on to click through to the product manufacturer's website. Any visitor who purchases your affiliate partners product owing to your promotion, earns you a commission.

All websites want to have very high paying affiliate programs. It is a misconception that affiliates only promote computer software, like anti-spyware products, or gambling websites. Affiliate programs cater to all kind of businesses. You as an affiliate may earn as much as over $1 million per year or as less as $2 per week. Your earnings are directly proportional to the hard work, effectiveness of strategy and technique, and the number products you promote. If you start out the right way, the sky is the limit!






Following are factors to consider in order to be part of the highest paying Internet Marketing Affiliate Programs:
• Advertising space on your website is very valuable to you. Thus, selecting companies and retailers that not only pay you more for your services, but who offer a product that complements your website and is directly or indirectly related to your line of work.
• If your website has been constructed with the very purpose of promoting other people's stuff, it is important to stick to one industry, for instance, do not showcase computer software or hardware with something as incongruous as products in health, weight loss, skin care and adult supplements. If the advertisement stands out like a sore thumb, your visitor may recognize it as an overt marketing tool and move on.
• To effectively monetize space on your website, avoid catering to too many affiliates. A web page crowded with advertisements and banners will fritter away traffic.
• A great review, with excellent content and attractive graphics would tempt visitors to click on the available link to visit your affiliate's website to learn more, and maybe purchase the product too!
• The placement of banners on your website must be above the fold, which is the area the user can see before scrolling down. Also, an advertisement placed at the top left corner would attract more attention than one that is placed towards the bottom. It should be worked into the design and almost appear to be an integral part of the website.

There are two ways of locating a company with high-paying affiliate programs. You may visit various websites running affiliate programs or simply search for quality affiliate programs through affiliate program directories.

Thus, to establish an affiliate partnership with Paynet Systems, you may find the affiliate program featured in 'Gr1innovations.com Directory of Ways to Make Money' or you may simply log on to http://www.paynetsystems.com/html/affiliates.htm. Paynet Systems offers an opportunity to make $50-$100 for every approved merchant account generated by your website or referred verbally. This is a highly lucrative offer and the choice is yours to make. Fill out the affiliate online application form and Paynet Systems support team will always be available to help or to answer any question. Sign up now!

Creating Instant Affiliate Commissions in 4 Essential Ways

One of the easiest ways of starting an online business and earning quick profits is through affiliate marketing. With no website to develop, no product development to achieve, no refunds or customer problems to deal with, this is by far the most effective way of developing your online presence.

If you already have your affiliate products and you're working at making more sales, an increase in commissions is the obvious goal of everyone. With more and more products hitting the online market, it's essential to follow some simple yet crucial steps. So what are they?

If you want your affiliate program commissions to take off, literally overnight, these are the steps you need to seriously consider;

1. Do your research and check out the programs you're thinking about promoting. It's pretty obvious that you only want to promote a product that will give you the maximum paycheck in the shortest possible time.

The main factors to consider when doing this are obvious when you stop and think about them, but more often than not, are not fully considered before putting your time and money into making your product pay.

Check the commission structure and make sure it pays well. Also, try to find products that match your target audience and are already paying well to other affiliates. You soon know when a program isn't meeting up to it's promises - that's the time to reconsider its worth and move on to the next.

As you're probably going to be one of many affiliates promoting the same product, especially if it's a good one, establish your USP - or 'Unique Selling Position'. Set yourself up as offering that little something extra that makes you stand out above the crowd.
Write a short article to give away as an incentive to potential buyers. This gives you both greater credibility and extra drawing power.

Give information that's not only free, but useful. When you do this, if what you give away for free is good, people naturally expect a great deal more from the bought product. Make recommendations about the product within the report if you can, and try to give just enough information to make people need the actual product.


2. When giving away free reports or ebooks, save and collect, at the very least, the name and email addresses of all those who download your gift. It's now widely known that very few people make a purchase on their first introduction to a product. http://content.yieldmanager.com/ak/q.gif

This is where an autoresponder is invaluable as you can create a whole series of follow up messages to send to these prospects to entice them into buying your product. Anywhere between 6 and 10 messages are needed to finally clinch the sale, so automate this process and capitalize on the free report.

Once you have these prospects details, they are yours until the person unsubscribes. This means that you can send them information in the months ahead about other products you're promoting, long after they've bought the original item.

If you develop an
ezine, you are in a perfect position to send more valuable, and occasional free, information to these prospects who now value you as a source of knowledge and useful recommendations. You develop a relationship with them and they may stay with you for years to come. They begin to trust you and your recommendations and eventually, are likely to buy from you again.

3. Never underestimate the power of negotiation. Be prepared to haggle with a seller whose goods you wish to promote. Remember that all merchants need affiliates to market and sell their goods and will be more inclined to change their payment structure than potentially loose business if they see you as a good source of income.

Be bold and you could find yourself receiving a greater slice of the pie for all your advertising efforts. Don't be greedy but be fair and you will be respected for it.


4. Use effective advertising techniques. 'Pay Per Click' will give you the most immediate results if you do your research right. Naturally, Google's Adwords and Overture are the places to start, being leaders in the online PPC field. But, look around and research the smaller players who offer cheaper rates to a smaller audience. These include; ExcelSeek, JumpFind, LookQuick to name just three.

Ezine Top
Sponsor and Solo ads can also give you a huge and quick return on your advertising buck with your ad being received by a responsive audience of your chosen market.

And as with any advertising campaigns - track your results. If you don't know who's clicking what, you'll never know which ads are working.


Use these techniques and you'll soon see an immediate improvement in your affiliate sales. Build on your successes and expansion and growth will follow.

Work at Home Options

If you want to work at home, step one is understanding the options available to you.

Let's start with some basics. There are only TWO things you can do at home, yes, only TWO.

You can telecommute or you can run a business. That's it, TWO.

Telecommuting - This means you have been hired by an employer, and that employer is open to having you work at home anywhere from a few hours a week, to full time. Some folks will work mornings in office, afternoons at home. Afternoons at home, allow them to pick up their
kids, start dinner etc, all while working also. Some folks work every other day in office. This allows them bring work in, drop work off, be available for meetings etc.
You are an employee. You are either paid per hour or per week.

The sentence I see most often posted is "I want to work at home, so I have more time with my kids". Find some folks who do telecommute. Their kids are in daycare, as they need to work. They also end up putting in more than 40 hours per week as they want to make sure they put in their 40 hours and make up for those trips to the store, the trips to pick kids up etc.

Telecommute positions are very tough to find. Most employers are not willing to have employees working unsupervised. Reason is, just look in office. Truly, how many employees give a job their all? How many work hard even when the boss is away? How many come in a few minutes early and leave a few minutes late on a consistent basis? Now let's compare that to how many make personal calls? How many take a few extra minutes on their lunch? How many stand around the water machine chatting? How many day dream and don't produce as much as they can/should? So, most employers are not willing to allow employees to work at home.

Again, speak to some folks who work at home. Ask them point blank what they did to get this job. Most will tell you that they had worked for a long time prior to this arrangement. They will tell you that they know their job inside out. They will tell you that they work over 40 hours per week. They will tell you that they do get "lonely" working all alone. And they'll tell you they do go into the office frequently.

There is no book of
companies that allow telecommuting. I've seen many many ads for folks to buy a book that is supposed to contain the names of companies that allow telecommuting. Those employers who have allowed telecommuting, have done so with an existing employee. My sister telecommutes for HP. But she had her degree in computer science. She has had tons of company training and she worked there 10 years. So putting HP down in a book and telling you that they hire telecommuters is misleading at best, an out and out lie at worst. And you have to pay for that book.

A business - To start there are only TWO things you can sell. You can sell a product or you can sell a service. Look around YOUR town. What do the businesses in YOUR town sell? They all sell either a product or a service. A
home business will be no different, you'll sell a product or a service. If you want to sell a service, look within. What are your skills? Are you proficient with a word processor? If so, you can consider selling your word processing skills. Remember, proficient means near perfect. I can use MS Word, but I could not sell it as a service.

Have you done bookkeeping or billing before? If so, this again, is something you can sell as a service. Are your kids older, in school all day? Consider an errand service. Heck, there are many days I feel I
live in my car LOL. I always have books with me as I'm forever waiting for someone or something. Do a web search for errand services and view what others are offering and at what fees.

How To Succeed With Multilevel Marketing

Joining a MLM Marketing home biz opportunity can be one of the greatest things you can ever do. However before you join if you do not do these necessary key steps which is a foundation for success with MLM Marketing, it will be very easy for you to get lost on the path to success.
Succeeding with MLM Marketing opportunities requires time. And within this time that you spend with your MLM Marketing home biz opportunity, you will have to put in a lot of effort and learning to be able to achieve the full potential that MLM Marketing offers. MLM Marketing opportunities are no way a get rich quick scheme. If you choose to get into MLM Marketing simply because of the hype or you believe that you will get rich quick then get out quick because you will not succeed with MLM Marketing.
MLM Marketing requires people who genuinely want to help others. And this is a great key for success with MLM Marketing. When you choose to help people and you genuinely do want to help people, then more people will be attracted to you who need your help. Imagine with a MLM Marketing opportunity, you can take people who are struggling financially and help them get out of debt and get into wealth.
There are 3 key steps in creating a stable MLM Marketing business on the outset and they include:
- Having an outcome in mind
- Choosing to set goals
- Make a decision
Now let's take a look in depth at each of these important parts in achieving success with MLM Marketing. They are truly a key foundation in your long-term journey. Think of them with the analogy of going on the long journey. It is your map to take you to a destination.
The first thing that you must do before you join a MLM Marketing opportunity is to know what you want from the MLM Marketing opportunity, this is your outcome. Imagine a door in front of you, now when you open this door you see exactly what you want. Not a goal, but how you would like life to be. Think of why you want to be part of the MLM Marketing opportunity. After all, if you have everything you need then why are you choosing to join a MLM Marketing opportunity? Your outcome is the end step. So, you open the door and when you take a step into that new world. That is the end step, your outcome.
Now think of your goals. Most people think of goals as an end step; however goals are simply focused items that we want to achieve. They miss out a important part of what we really want to achieve. You may want to get rich and earn a six figure income and what would happen if you do and with that have no kind of life. So now we take our outcome, our vision and look at the parts. We take the car, the house, the spouse, etc And we set them as goals.
The last bit of this work with the foundation to create MLM Marketing success and probably the most important that will determine what will actually happen is your decision. Without deciding to do something, you can never achieve it. Deciding to succeed at MLM Marketing and consciously doing so is the beginning step of living your vision.

RAKE PROFITS THROUGH AFFILIATE MARKETING

Affiliate marketing is a great resource for either web site developers or merchants. Web site developers can make extra income on their web sites and merchants can sell their products or services with the help of many marketers. If you are new to affiliate marketing, here are some great tips on using affiliate marketing.

Affiliate marketing is super simple. Open an account on the many affiliate marketing sites such as Amazon, Clickbank, Commission Junction and Paydotcom. Within these sites you can easily find products from vendors that you want to sell. Most of these products pay extremely high commission. For instance, on Clickbank, you can find products that pay at least 50%. For products on Amazon, expect 5 to 10%.

Once you sign up and choose your products, you can easily copy and paste the affiliate vendor's product code onto your web site. When a person visits your site and is interested in purchasing an affiliate product, they are passed onto the affiliate marketing site to make that purchase. You automatically get a good commission for finding the customer.

For merchants that have products to sell, you can easily reach thousands of customers each day by offering high commissions to affiliate marketers. The higher the commission or more popular the product the higher the chance web developers will place your product on their web sites to sell. So if you want to make a healthy profit either with a web site or a product, look into affiliate marketing.

10 BUSINESS IDEAS TO FIT A MOM’S BUSIEST SCHEDULES

Many moms struggle to find a way to earn some extra income and still have flexible time to devote to family. Whether you’re interested in part-time work or want to start a full-time business at home, here are ten business ideas that can fit into the busiest of schedules.


 1. Virtual Assistant ? Virtual Assistants provide administrative services to small businesses that don’t have in-house staff to handle these duties. A variety of tasks can be offered at an hourly rate or on a per-job basis ranging from contact database management and writing and sending business letters, to designing brochures and newsletters and coordinating mass-mailings. Realtors and small business owners make good target clients for these kinds of services.


2. Freelance Writer ? Freelancers write articles for newspapers and magazines. Most articles require research, must be well-written, and suited to the style of the publication. Pay can vary widely from $.10 – $2.00 per word. Businesses also contract freelance writers to create reports, press releases, advertising copy, and other special projects.


3. Computer Tutor ? Computer tutors teach students how to navigate the internet, access email, set up a new computer, and use programs like Word, Excel, Powerpoint, and Quickbooks. These services can be delivered one-on-one or in classes held at local adult learning campuses, retirement centers, and churches. Tutors can charge by the hour or a fee for class registration.

 4. Pet Sitter ? Pet sitters provide in-home pet care while pet owners are on vacation. Typical service offerings include feeding and playing with the animals, yard or litter box cleanup, and dog walking. Pet sitters usually charge a per-visit fee.


5. Infopreneur – Infopreneurs sell information in the form of books, e-books, special reports, teleconferences, seminars, workbooks, and video programs. You can take advantage of your expertise in business, hobbies, or virtually any subject matter by hosting a website to sell your information products.


6. Ebay Trading Assistant ? Trading assistants provide a service to members of their community by acting as sales brokers on eBay. These brokers contract with clients to list items for sale, collect fees from buyers, ship the items and then keep a percentage of the profits?usually between 30-50%. This is an excellent service to offer people who are not computer savvy yet have items they would like to sell online. EBay offers a complimentary directory where trading assistants can promote their services.


 7. Knitted Creations ? Knitting is a hot trend with plenty of opportunities for generating income. If you create hand-crafted scarves, blankets, sweaters or hats, you can sell them on eBay, consign them with local boutiques or set up a booth at a local crafts fair. You could also teach knitting classes in your home, through local adult learning centers, or at craft stores.


 8. Kid Taxi ? If you’re already taking your own kids to and from school, why not get paid to taxi other people’s kids? Many parents would be happy to spend some cash to make sure their kids get to and from school safely.

 9. Resume Designer ? Resume designers help job seekers by crafting professional resumes and cover letters. Resumes can be created using special software or with templates and a basic word processing program. This service is in demand with college students and all kinds of job seekers. Fees range from $50 – $250 depending on the level of work involved.


10. Custom Recipe Books ? Every family has sacred and favorite recipes that deserve to be preserved for future generations. Creating a custom recipe book involves compiling recipes in a keepsake book using a word processing program and your creative skills. These books make great gifts and could potentially be ordered by everyone in the family tree. Books can be printed at a local copy shop or through an online publishing service such as www.lulu.com. If you decide to start your own business, contact your county business license department and apply for the necessary permits. Fees range from $50 to $200 and the application process is relatively simple. There can be many tax advantages with a home-based business so be sure to save receipts, track any business-related mileage, and develop a solid system for accounting. Soon you could find yourself enjoying the financial and emotional rewards of business ownership?all on your own terms.

Monday 19 September 2011

Grab Discount Vouchers & Coupons in Dubai

Your buying on discounts can become a key of success for social programs.

People in Dubai save lot of money by availing the discounts, printable coupons, scratching the vouchers or entering promotional codes during the electronic shopping. They feel confident in that buying on discounts would make their budget flexible to other shopping. While saving money, interestingly they sometimes put in their contributions towards the promotion of corporate social responsibility. Health awareness campaign in UAE has got its acceleration last year because of the underlying massive interest of bargain hunters.

Who can forget the last years ubiquitous free-testing hepatitis C campaign in Dubai? Gulf News reported around 50,000 vouchers were distributed amongst the citizens of Dubai, Abu Dhabi, etc. to promote tendency of testing of the silent killer that catches the infected person by surprise. According to an estimate, 30 per cent of patients in Dubai come to know about the disease when it gets complicated because of the very reason of lack of regular testing by them.

It is believed that participation in shopping through vouchers and discounts bring the community in a close-knit that would make them more reactive to the social programs and they become active on social networking sites to spread words about them. This can prove itself a powerful tool to improve social justice and socio-economic emancipation of unprivileged ones, experts say.

Especially, voucher code shopping is a smart way of e-shopping and getting close to the internet community. That can be more powerful for the diffusion of information far and wide. Like a gift voucher and printable coupons, promo code will save customers money during online buying. Online shoppers can search out the discount codes in Dubai by newest arrivals, highest discounts, and others. Experts define some keywords to make the process of searching easy and quick: Dubai discount vouchers, Dubai discount coupons, Dubai evouchers, voucher codes, promotional codes, promo codes, discount codes, special codes etc.

Offered by the brick and mortar businesses and ecommerce enterprises, the discounts spread over a number of products customers encounter on thousands of deals websites. Printable coupons are redeemable on visit to retail outlet while promo and discount codes make the buying of e-shoppers budget-friendly in the long-term.

So, next time you get a print of coupon or enter a promo code or recharging your prepaid lines, just give a thought to whether your participation would be beneficial for the society or how buying would play a role in making any social program impactful.

PS: Shoppers can find hundreds of discounts, printable coupons, and vouchers at www.dealaboo.com/dubai.

For more information click here

Emerald Green Arborvitae Planting Instructions

Emerald Green Arborvita are easy to grow in all of Bucks County Pa. This article will help you understand this landscape plant.



Arborvitae have masses of small fibrous roots which allows them to transplant at most times of the year. The Emerald Green has the best year round color, but is narrow in form. In real dry years this plant does not survive as well as the more open arbs such as the American, Techny, Nigra, and Elegantissma. This variety, because its foliage is more dense than other varieties, is less tolerant than more open cultivars. In an urban area with deer problems, this variety will be consumed before the next season.


We have in stock and ready to pickup these arbs from seedlings (6-10") to 6-8' trees. Emerald Green arbs are easy to plant but a few tips will help your success. When planting, remember that the symptoms of over-watering are identical to under-watering. More trees, shrubs, and houseplants are killed from over-watering than all other problems combined. Water thoroughly upon planting then water thereafter as needed depending on soil and environmental conditions. At no time should the planting zone be kept soggy. Feel the soil with your finger to test it. It should be moist not spongy wet. The plant should be dried to the point of dampness to the touch before a complete re watering. This regime should be carried out at least through the first few months. Soil moisture should be monitored closely for the next two years with corrective action taken as needed.


Fertilizer spikes should never be used. You can tell when the arbs are happy with their new location by looking at the interface of the root ball and the new location. New fibrous roots should appear within weeks of planting.


You can get more information on This and other plants at the following web sites http://www.seedlingsrus.com http://www.zone5treees.com and http://www.highlandhillfarm.com

About the Author
Bill Has been raising and selling trees for 45 years near Doylestown Pa. and has two web sites http://www.seedlingsrus.com and http://www.zone5trees.com



For more information click here

Unique Gifts: Superior Handcrafted Gemstone Globes

When Columbus sailed the ocean blue, in fourteen hundred-ninety-two, a sudden interest in globes of the world swept through Europe. In Germany, in particular, a mathematician
and astronomer named, Martin Behaim, constructed a globe of the known world which, today, remains the only known surviving globe of that period. Known as the Nuremberg Terrestrial Globe, Behaim meticulously crafted his masterpiece from painted parchment strips pasted piece by piece onto a spherical template.
The paintings were created originally in six colors, including a dark-blue sea, brown and green forests, and silver areas of ice and snow. The vicinity of the Cape Verde islands is adorned with a mermaid and a merman, and a single meridian cuts across the globe, spanning 180 degrees from the North Pole to the South Pole at a longitude that is 80 degrees west of Lisbon. The globe was an immediate hit with royalty and wealthy aristocrats of the period, and quickly became a much sought after collectible.
Today, one-of-a-kind globes are still much appreciated and collected the world over, with handcrafted globes fashioned from gemstones and precious metals being the most treasured.
Now, for the first time, High Roller Toys, the upscale online retailer of unique gifts for men and women, is offering individually crafted, handmade gemstone desk globes of a quality and value not seen outside the royal courts of Europe in centuries.


With each country meticulously inlaid with precisely hand-cut and polished gemstones that are representative of that particular region of the world, the sheer visual poetry of these globes is striking from every angle. To see the rich abalone pearl from the Great Barrier Reef forming the profile of Australia, and the deep blue lapis lazuli stones that comprise the seas which surround her, is to behold a treasure so precious and rare as to make the spirit soar. Like beholding Chagall's unique stained-glass windows, or Tiffany's incomparable lamps, these spectacular desk globes bespeak the artistry of genius.

Often passed on as heirlooms, as no two are the same, these magnificent works of art contain lines of longitude and latitude etched in real gold, with the Equator and International Dateline made of Sterling Silver. With countries adorned in amethyst, red jasper, green agate, rhodonite, yellow and white mother of pearl, unakite, jade, and other beautifully hued stones from all over the world, Planet Earth is indeed bejeweled in the colors of the rainbow.

Sitting on an ornate three legged stand with a mariner's compass set in its base, this distinctive and matchless creation brings elegance and class to any study, library, or office.
GiftGeek Rating - 5 STARS


For more information click here

Tiki Torch Oil: New Green Bio Fuel for Your Tiki Torches

Eco Friendly Partying? Yes! New Green Bio fuel for Your Tiki Torches!

Have you ever heard of The Purple Skeeter Beater? Well, now that you have heard of it you can consider your world turned upside-down and greener than ever!

BackyardBargains.com and Patriot Bio Products, Inc. have partnered up to give you the best of both worlds: the greatest selection of tiki torches on the planet and a green bio fuel!

Look at these specs:

• 100% recycled material (vegetable oil)
• 100% renewable
• Burns clean, environmentally friendly - no pollution at all
• Contains citronella - lighting and mosquito protection
• Burns twice as long as standard torch fuel
• Won't harm your grass, flowers or any of your landscaping

Your backyard parties will never be the same, and you can brag to your guests that you're saving the planet while pouring their lemonade! That's thanks to The Purple Skeeter Beater, one mean and green product that will change your outdoor enjoyment forever.

Let's talk about this new and interesting fuel. You may have heard about burning vegetable oil in your car's diesel engine in place of gas. This is the same thing. That same bio fuel can now be used to fuel your tiki torches thanks to a company called Patriot Bio Products, the company that produces The Purple Skeeter Beater.

The Purple Skeeter Beater burns clean - that means no pollution. Period. Patriot Bio Products manufactures The Purple Skeeter Beater to meet the highest quality standards for recycled bio fuel. No more nasty smell from that wicked black smoke swirling around your tiki torches, and no more wondering where it all ends up.

You know, the US has historically been a leader in energy consumption . . . and, unfortunately, pollution. That's what we get for being a global manufacturing leader. But we're changing our tune, and especially our way of making stuff, so our energy footprint is slowly decreasing. If each one of us starts small - like using The Purple Skeeter Beater - we'll make a difference over time.

It may sound like a small thing, using The Purple Skeeter Beater instead of a non-renewable fuel, but when you add up your small thing to your neighbor's small thing, and add that sum to your community's, and then to our global efforts - well, it adds up to a lot. And that's how we're going to make a difference, one little thing at a time. But back to The Purple Skeeter Beater -

One of the sweet advantages of using The Purple Skeeter Beater is that it's totally renewable. That's 100%, in fact. Because where does vegetable oil come from? You guessed it: vegetables! And every year we grow more and more of them. So it's not at all like drilling, excavating or mining for non-renewable resources like coal, oil and gas. As long as we've got ground to plant in and sunshine and rain to nourish, we'll always have vegetable oil.

And to add more green to an already-green product: The Purple Skeeter Beater burns twice as long as other fuels - and you know what kind of savings that means! Yessiree, we're all about g-r-e-e-n energy savings . . . Washington, Lincoln, Jackson….

Another advantage of using The Purple Skeeter Beater is you don't need any other mosquito repellant techniques and tools hanging around your yard to stumble over. You can throw away those candles, sell the zapper in a yard sale and roll up the netting for good. The Purple Skeeter Beater contains citronella, a widely recognized mosquito repellant, so while you enjoy the warm, islander flames you'll also be enjoying a mosquito-free environment!

And one more advantage for those who are, uh, "balance" challenged: no more dead spots in your lawn from spilled fuel. The Purple Skeeter Beater is totally safe for all your outdoor greenery. That also means you don't have to worry if you find a fuel spill in the spring from stored torches - and you don't have to call the Hazmat team to clean up: The Purple Skeeter Beater cleans up with soap and water. And that's that. You can't get a better product from a better company.

BackyardBargains.com has a goal of making your life better by providing quality home and garden accessories at the best prices around. In their search to continually improve their offerings to you, they began a partnership with Patriot Bio Company to provide their customers with the best, safest and most eco-friendly fuel for their tiki torches. Backyard Bargains.com is a perfect fit with Patriot Bio Company.

When it comes to providing a safe, friendly renewable fuel source, Patriot Bio Company is leading the pack. Their goal is to help the US wean itself off foreign oil - and their product The Purple Skeeter Beater is only the beginning. Patriot Bio Company also uses recycled plastic bottles because they believe in saving and protecting what we already have.

The Purple Skeeter Beater and the largest selection of tiki torches anywhere . . . what could be a more perfect match than a partnership between Backyard Bargains.com and Patriot Bio Company? Sort of like when syrup and pancakes first met, don't you think?

Your outdoor gatherings will never be the same after you set up tiki torches and create some beautiful atmosphere. Additionally, numerous models of home decor and outdoor decor items like curtain rods and outdoor tiki torches for your home or restaurant.

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Royal Greens Ultra – The All-in-One Superfood

Going green is all the rage lately, and while we our mothers always told us to eat our vegetables, just recently has it come to light exactly how important it is to get a nutrition-packed dose of vegetables every single day, Experts say at least one cup of green goodies daily is considered healthy nutrition. But just exactly what do we mean by healthy nutrition?Healthy nutrition is furnishing the body with everything it needs to function optimally.Complete nutrition is essential for:
  • Building and repairing cells and body tissues
  • Maintaining various organs, muscles and bones
  • Providing energy
  • Maintaining the immune system
  • Avoiding life-threatening diseases that can result from lack of proper nutrition
The Best of Nutrition from Around the World!It can be quite a task trying to obtain all of the necessary nutrients simply by eating local produce.Apples grow in abundance in Washington, citrus fruits in California and Florida, Wild Red Salmon can be found in the Alaskan waters, and don't forget about the famous Idaho potato. We get our nutritional essentials from all over the country. But there are a number of green superfoods that are not found in the United States.Foods like spirulina and chlorella grow in Japan. Green Tea grows in parts of Asia. There are a variety of highly nutritious foods that are not native to the United States, but that shouldn't prevent us from reaping their benefits. Here are some examples of green superfoods that grow natively in other parts of the world, which, when included in our diets, can help to promote health and vitality. Could you benefit from these?
  • Chlorella1 is protein-rich blue-green algae. It contains 60 percent protein and is a rich source of beta-carotene necessary for vitamin A synthesis. Chlorella is cultivated in Japan.
  • Spirulina, also from Japan, contains 65-71 percent protein. This protein is more easily digestible than other protein sources, including meat and soy protein.
  • Nova Scotia Dulse, a sea vegetable, mostly cultivated in Nova Scotia has a high protein and fiber content and contains trace elements, minerals and vitamins.
  • Green Tea Extract originally comes from China.. It has many health-promoting properties and has been used in weight management programs, and as an anti-aging agent in skin products.
  • Bee pollen2, found abundantly in Argentina, China, Mexico, and Brazil, is rich in B complex vitamins, and vitamins A, C, D, E. It has 22 amino acids, 27 minerals and all the essential enzymes necessary for proper digestion.
  • Kola Nut grows in the tropical rainforests of Africa. It is believed to help increase attentiveness and stamina.
Any busy person will tell you that in today's constantly-on-the-go environment finding the time to cook a healthy and well-balanced meal is next to impossible. We've grown so accustomed to eating processed foods, takeout, , fast food and sugary desserts that often our bodies crave this instead of wholesome nutrition. Stress and tension sometimes cause us to reach for comfort in junk food.3-4 Ironically, this exact stress, which makes us crave junk, taxes our immune systems even further, increases the demand for the essential nutrients found in healthy green superfoods..In the long run these alterations in our dietary patterns lead to an ever-widening nutrition gap. The body is deprived of vital nutrients. Over time, this nutritional gap may lead to an increased risk of various health disorders.The Best of Nutrition Packed in a BottleJust because you might not have the time to hop a plane to Japan and pick up the latest in complete nutrition doesn't mean you have to suffer from a nutrient deficit. All the green superfoods abundant in other parts of the world are available to you in a nutrition-packed supplement like Royal Greens Ultra.Just one scoop of Royal Greens Ultra provides accessible ingredients for optimizing your health including a blend of fruits and vegetables, phyotnutrients and probiotics, fiber, special enzymes, 30 nutrient-rich herbs, 22 amino acids and antioxidants.Royal Greens Ultra is truly the all-in-one superfood!References:
  1. Jensen, B., Chlorella: Gem of the Orient, Jensen Pub., Escondido, CA., 1987.Lee, W., and Rosenbaum, M., Chlorella: The Sun-Powered SuperNutrient And Its Beneficial Properties, Keats, Pub., New Canaan, CN, 1987.
  2. All About Pollen, Author: G.J. Binding Copyright 1980 Thorsons Publishers Limited, Wellingborough, Northamptonshire.
  3. AmOliver G, Wardle J (1999) Perceived effects of stress on food choice. Physiol Behav 66: 511-515.
  4. Wardle J, Steptoe A, Oliver G, Lipsey Z (2000) Stress, dietary restraint and food intake. Journal of Psychosomatic Research 48: 195-202.


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Gift Ideas for a Green Graduation

Graduation is an amazing time for any young person. With diploma in hand, graduates are ready to take on a little more of the world. Many will travel away from home for the very first time; see life from a whole new perspective. To help them celebrate this momentous leap, give them something that they can use and that they can feel good about.

State of Mind: Green
Being eco-friendly is a stance that many young people feel strongly about these days. Show them you respect their choice by giving them a gift that is environmentally friendly. From shoes to luggage, bedding to totes, your graduate will recognize the sentiment instantly.

And, if your graduate isn't yet ready to save Planet Earth, then an eco-friendly gift may be the first step in that direction. With so many green items available these days, you can easily find something meaningful, practical, and fun for the proud grad.

For starters, consider these gifts, ranging in budget from $10 to $1,000:

Entertainment

1. Digital cameras: To capture all the moments in their new academic environ, graduates will quickly put a digital camera to good use. Photos are also a wonderful, simple way to keep in touch. As they say, "A picture is worth a thousand words."

2. Digital music players: Compact and perfect for on-the-go, digital players are a welcomed addition to any gadget collection. Gift cards for downloadable music are also fail-safe when it comes to usefulness.

3. Reading devices: Speaking of gadgets, e-readers are ideal for the graduate. Amazon's Kindle 2 for instance can store up to 1,500 unique titles. Digital readers are the very definition of "going paperless."

Travel

1. Eco-friendly luggage: Students always need bags, including carry-on bags, wheeled bags, purses, duffels, and totes. All are available these days in eco-friendly versions, made from hemp and other natural, sturdy fibers.

2. An eco-friendly trip: Perhaps your gift is to fund a trip for your graduate. If so, look into ecotourism, such as volunteer programs abroad. The experience will be one-of-a-kind, enriching, and unforgettable.

3. A bike: The perfect gift for the college student, a bicycle can get them around campus and within their new university town. Bikes are the "must" mode of transportation for anyone going green.

Home

1. Eco-friendly bedding: Organic cotton is a big player in the "green" world of agriculture. Support organic farmers by only buying organic cotton items, such as sheets and blankets.

2. Furniture: Graduates will likely need to furnish a small space they call their own. Help them organize, reduce clutter, and expand their space with space-savers, such as a storage system from Ikea or a corner desk from Eco-Furniture.

Miscellaneous

1. Travel journals: Sometimes a blog entry just won't do. Give them a journal (made from recycled paper of course) so that they can record their thoughts on a whim.

2. Hemp totes: Reusable, totes are hip and multi-purpose, whether for groceries, textbooks, or laundry.

3. Stainless steel tumblers: Finally, graduates need their coffee and a reusable tumbler is just the thing to keep them warm, alert, and in an eco-conscious frame of mind.

Tip: Save more on eco friendly graduation gifts with Graduation Coupon Savers from CouponShack.com

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10 Going Green Gift Ideas for Your Backyard Deck

Going green gift ideas are very popular in 2008. Ideas range from energy conservation to green products to back to nature themes. In 2008, there are 10 back to nature gift ideas that will enhance any backyard, deck, or patio. Flower, plants, birds, and sounds of nature are all ways to get back in touch with our planet and enjoy a nicely decorated backyard. Consider a backyard accessory as a great fall gift idea for a family member or friend.

Wicker and faux-wicker products treated for outdoor use are not only attractive, but also useful patio or deck accessories. These patio or deck accessories can be washed with soap and water. Can be used not only to complement your patio or deck design, but also look great in porches and sunrooms. No only is wicker furniture easy to clean, it is extremely resistant to heat and weather as well as lightweight and durable.

Wind chimes and fountains both add soothing sounds to your outdoor living. There's a style to suit anyone's fancy. Enhance the sounds of nature with wind, water, or both. Squirrel proof bird feeders can have an added effect by bringing in the sounds of real birds and nature. They are the current rage for attracting birds and keeping the feeders from being tipped and looted by squirrels.

Benches and lounge chairs are great ways to relax outside, sunbathe, or enjoy a picnic. Smart benches are attractive cedar benches, composed of insect-resistant and weather-resistant western red cedar. They add appeal to any deck or patio from a practical stand point and from an aesthetic stand point. Some come with storage arms, padded for your comfort with 2" of rot-resistant polyester.

Why not add a portable hammock? Portable steel frame hammocks come with the rope hammock, allowing for easy set up (you don't even need tools). There are several on the market that come in easy to carry portable cases that make it easy to take the hammocks anywhere.

Wouldn't you love to extend the season for enjoying your deck or patio, so that you could continue dining outdoors throughout the fall? Sure you would. Well, patio heaters allow you that luxury. On the high end are products which put out 40,000 BTUs. But if you are shopping for price there are more reasonably priced units that can be more cost effective that put out less heat.

Decorating with a no rot free-standing planter or a no rot window box are popular trends that are bring the joy of flower boxes back. You can even combine your love of plants with enjoying a deck or patio by installing a trellis that meshes with your planters or flower boxes. Once installed, the trellis can become a home for climbing plants. No rot trellises are available in vinyl and wood like PVC materials. Window boxes are traditionally found in front of homes to enhance the curb appeal, but they make great backyard accents that allow you to enjoy plant and flowers right from your deck.

Whether you're shopping for a "going green" gift idea or a back to nature backyard gift idea or just a birthday idea, hot trends and ideas in the backyard are gaining in popularity. Green themes and nature themes are gaining steam and products that reach out to these ideas are growing in popularity and make great trendy gift ideas.



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New Codes and Standards Drive Green Building Success and Future

Green building is all about performance, explaining why savvy building professionals are so focused on data and measurement today. Whether its R-values, efficiency ratings, or solar heat-gain coefficients, comparisons of product and system performance are central to sustainable design.

These evaluations invariably start with building codes and standards the authoritative benchmarks of performance. Whether its the International Codes, ASTM standards or ASHRAE 90.1, codes go everywhere that LEED and other voluntary programs dont. The codes are the foundation of any sustainable building strategy," says Allan Bilka, RA, a senior staff architect with the International Code Council (ICC). Green and sustainable building rating systems would be ineffective without this foundation."

Yet while many architects know how important code evaluations are, programs like LEED though only applied to a tiny fraction of the building stock remain foremost in their minds. Is the basis of green building getting lost in the shuffle? Experts in codes and green building worry thats the case, and they encourage building teams to get back to basics.
Take ASHRAE 90.1, for example, the American Society of Heating, Refrigerating and Air-conditioning Engineers energy standard that covers everything from boiler efficiency to lighting to fenestration. The 2007 version of this energy mandate also calls for air sealing" of joints and openings, a standard that underlies new rules on air barriers requirements adopted by many state codes. NIST projects that air barriers will cut natural gas and electricity use by about 40 percent and 25 percent, respectively a huge reduction in our carbon footprint.
Not only will air barriers slash carbon emissions and improve indoor environmental quality (IEQ), but also theyll become central to greener performance. No surprise, then, that new standards on air-tightness and leakage rates are being developed by ASTM.

An international green code

While air barriers are big news, the biggest announcement in green building came from the ICC last year, when they unveiled the new International Green Construction Code (IGCC). Developed with the American Institute of Architects (AIA) and ASTM International, the IGCC will help architects meet the AIAs 2030 Carbon Neutrality Goal" and, through ASTM, strengthen the scientific basis of green building.

The IGCC will be the first model code for new and existing buildings that mandates performance and prescriptive solutions. Also involved in its development were ASHRAE, the U.S. Green Building Council (USGBC), and the Illuminating Engineering Society (IES). The new code wont be final, however, until 2012.

Still, project teams can start today with an alternative jurisdictional compliance option that will be incorporated within IGCC: Standard 189.1-2009, Design of High-Performance Green Buildings, Except Low-Rise Residential Buildings. Created by ANSI and ASHRAE with the USGBC and IES, Standard 189.1 takes green building to a new level.

For example, on the critical topic of air barriers, Standard 189.1 mandates the air-leakage performance requirements proposed for ASHRAE 90.1, guaranteeing those big efficiency gains estimated by NIST. To meet the new rules, building air barrier materials must not allow air leakage exceeding 0.004 cfm/ft2 at 0.30 in. water per ASTMs standard E2178 according to David Kent Ballasts authoritative Architects Handbook of Construction Detailing. For building assemblies, Ballast writes, the requirement is less restrictive, at 0.04 cfm/ft2 at 0.30 in. water, which can be tested with ASTM E1677. For an entire building, air leakage should be tested per ASTM E779 at less than 0.4 cfm/ft2.

Several states and Canada also refer to these air leakage rules and ASTM standards, and they will become more important over time. The Massachusetts Energy Code and the National Building Code of Canada prescribe material air leakage not exceeding 0.004, and Minnesota Residential and Commercial Energy Code has proposed meeting the same minimum performance. Wisconsin prescribes that leakage through assemblies not exceed 0.06 cfm/ft2 in its state energy code.

Clearly, knowledge of ASTMs protocols is vital to building green today and more than ever when IGCC is published. Its the testing standards that feed into sustainability," says Sto Corp.s Terry L. Viness, P.E. They help us make better choices about the sustainability of our products. And products not listed in the code, or not evaluated by an approved entity, should be scrutinized before they are used."

Its the energy, stupid

In addition to IGCC and the tightening of air barrier rules, a flurry of local green-building ordinances and the sweeping mandates like the ICCs International Energy Conservation Code (IECC) press building teams to make their buildings greener.

Dig down a bit, and new green standards from groups like ASTM, UL and the Canadian Construction Materials Center (CCMC) provide essential metrics for every type of material, assembly and system. On top of all that, there are now valuable, consensus-based model codes for sustainability, including the National Green Building Standard, published in 2008 by ICC, the National Association of Home Builders, and the American National Standards Institute (ANSI).

Since codes and standards provide a scientific, performance-based rationale for green building, what principles underlie the new rules? Energy efficiency and building durability, say experts like John Tooley, senior building science consultant with Advanced Energy, Raleigh, N.C., are two of the most crucial aspects of green design. They are central to successful building operations, and so should drive design-phase decisions.

Durability is hard to quantify, yet codes and standards present minimum criteria for a products ability to resist rot, freeze-thaw cycles, exposure to sunlight, and the like. A Canadian process standard is currently in development to codify a way to assess durability, but in the meantime, durability criteria are available to inform life-cycle analysis (LCA) and other green building choices.

Energy efficiency, on the other hand, is low-hanging fruit. Energy codes havent been in the spotlight like they are now, and theyre changing, reflecting work going on at ASHRAE and other organizations, and the political climate is influencing that," says John Edgar, Sto Corps Technical Manager Building Sciences in Atlanta. Paraphrasing a quotation attributed to 2030 Challenge creator Ed Mazria: Building green isnt about bicycle racks. Its the energy stupid."

This trend affects more than HVAC system design. The IECC, for example, specifies R-values for insulation and enclosures based on climate zone. ASHRAE 90.1 calls for continuous insulation," known by the shorthand ci, in six of eight U.S. climate zones. This requirement has led to more use of exterior insulated claddings, such as insulated metal panels and EIFS, which deliver the R-values and moisture control traits encouraged by the energy standard.

Continuous insulation, explained

A few ideas behind todays green codes and standards are universally acknowledged, and one is continuous insulation. A desire to increase energy efficiency is driving this trend, but durability was one original motivation," says John F. Straube, Ph.D., P.Eng., a building science engineer. It is now in the codes for energy reasons, but its also more durable, too, because critical, moisture-sensitive components are maintained at closer to room temperatures."

In fact, ci is a requirement for most wood and steel-framed wall construction in the United States, says Straube. Based on requirements in the ASHRAE standards or in the International Building Code (IBC) and the International Residential Code (IRC), the continuous insulation in wood-frame and steel-frame construction should match the demands of the projects climate zone.

For example, steel-framed walls in Climate Zone 5 which covers Chicago, Las Vegas and Boston require an R-value of 7.5 to meet the 2009 IBC and IECC. To meet the 2009 version of ASHRAE 189.1 or the upcoming IGCC code mandates, bump up the minimum to R-10 for those cities. Wood-framed walls fall into a similar range of ci insulating values.

Green performance attributes and codes

With widespread use of techniques like continuous insulation, the energy efficiency and durability of todays buildings will improve dramatically across the industry, making the world a notch greener. Yet, theyre not the only areas where codes and standards propel the green building movement. Other drivers include water and raw material usage, and new local codes and national standards are helping define what constitutes true conservation. Human health and safety is another key area, and building codes and standards which first and foremost are created to protect the public welfare are rapidly changing to keep up with new concerns, such as material content with urea formaldehyde or volatile organic compounds (VOCs).

Few products have code recognition for overall sustainability, but some may have listings or certifications that ensure their green traits. Testing by the government and recognized groups like Franklin Associates and IAS help verify product claims, though some private labeling organizations may not list products strictly based on performance alone.

Codes and standards are different. They offer third-party, neutral, impartial and consensus-based answers a hefty counterweight to greenwash" and competing claims so common in the arena of sustainability. The ICC codes, for example, list products that meet key performance and durability criteria, providing a quick yes-or-no reference for products.

In assessing materials and systems for green buildings, a detailed review of relevant standards and codes is clearly essential, says John Amatruda, RA, a partner with Viridian Energy & Environmental, Norwalk, Conn. So for project planning, the questions are: Which of the selected products have code recognition? Which of them meet the key standards that drive durability, resource efficiency and human well-being in the final built project?

Standards of performance

Drilling down to a few examples illustrates how codes and standards help ensure success in green building. Lets start with a few important drivers.

Durability. Robust building materials are central to sustainability, especially when they are hidden deep within construction assemblies. If the building is designed to last 50 or 100 years or longer, then the structure, insulation and membranes must last that long, too. If not, the design must provide the needed redundancy.

One example is sealants and adhesives. While new products may last five times as long as the materials they replace, they rarely last the full life of the building. Modern sealants will last 20 years, so its easier now for people to use sealants instead of flashing," says Roger G. Morse, AIA, president of Morse Zehnter Associates, Troy, N.Y. But ultimately theyll fail. So to make it a sustainable building, they also needed to use metal flashing to keep water out, and other simple, reliable materials."



In the case of air barriers and water-resistive barriers, this is especially critical. If the barrier fails, a cascade effect will undermine the energy efficiency and safety of the entire, formerly green building.

For barriers as for any other product, the starting place in the IBC and the IRC is Acceptance Criteria (AC). In this case, AC-212 includes durability measures including accelerated aging and weathering results, water-penetration resistance, racking strength, combustibility and air leakage rates. If the product passes the tests, it gets an ICC-ES Evaluation Report describing the criteria and recognizing that its an accepted method or alternate. For example, StoGuard is recognized as an acceptable alternate to code-mandated water-resistive barriers.

Fire resistance. As an essential aspect of building durability, fire resistance is a basic element of sustainable design yet one that is often overlooked.

In this case, too, the architect or building team should ask, Does the product have an ICC-ES Evaluation report?" If the answer is no, the manufacturer may not have performed the large-scale fire tests required to demonstrate that their product can be used in non-combustible construction (NFPA 285), and they may not have done any large-scale fire-resistance rating tests (ASTM E119). If the substrate is masonry or concrete, this may be a moot point but if its frame construction, it is a risk.

Energy efficiency. High-efficiency building systems are important for sustainability. For a truly sustainable building, however, the enclosure also must be engineered and tuned to control a variety of interrelated performance variables. Air tightness and high R-value are critical, as is preventing thermal bridges and excessive solar gain.

Codes and standards establish minimum criteria, it is often argued. However, so do all prescriptive standards, including LEED ratings, by definition. More important, the codes provide a framework for what is allowable and prudent often with built-in advice on how to exceed the minimum. For example, minimum R-values given in the codes can be improved upon by using continuous exterior insulation, such as in an EIFS insulated cladding, with expanded polystyrene panels of up to 12 inches thick, for R-values up to R-48. This approach meets fire-safety codes, is easy to construct, and even meets the call for ci" continuous insulation in ASHRAE 90.1.

Air tightness. When required, an airtight envelope is critical to energy conservation and sustainability. Interest in this approach has led to prescriptive and performance-based codes for air barriers and other assemblies over the last few years.

Key performance criteria for air barriers are listed in the CCMC Technical Guide for Air Barrier Materials, and, when the air barrier is intended to perform as a water-resistive barrier, ICC-ES AC 212, Acceptance Criteria for Water-Resistive Coatings Used As Water-Resistive Barriers over Exterior Sheathing. In addition to detailing a continuous, structural air barrier, architects should select air-barrier materials such as StoGuard, a fluid-applied, waterproof air barrier material that meets both of these criteria. Basically, that means the material is recognized as a water-resistive barrier in the United States and as an air barrier material in Canada.

A close reading of the codes will often shake even the firmest assumptions about green building. For example, the proposed Washington State Energy Code amendments would rule out building wraps and papers because theyre not continuous and cant withstand positive and negative wind loads. Similar to the Canadian code, which often presages code changes in the U.S. geared toward energy efficiency or sustainability, the amendments would apply to buildings greater than five stories tall.

In another proposed amendment, Washington State could be the first U.S. jurisdiction to require whole-building leak testing" to ensure the air barrier works as designed.

IEQ and toxins. Keeping outdoors and indoors separate is a key aspect of green building now mandated in many codes. Just as important, however, are indoor-air quality and other environmental factors. In addition to moisture and mold, building products should not bring unsafe levels of toxins or VOCs into occupied areas. Codes vary in their approach to VOCs, however, as do the numerous private groups that certify VOC levels for building materials and products.

Many green building professionals have chosen to meet one of the most stringent standards for VOCs, Californias SCAQMD Rule 1113, published by the South Coast Air Quality Management District. For architectural coatings, for example, Rule 1113 limits VOC levels to 50 grams per liter just one-fifth of the Environmental Protection Agencys allowable limit of 250 g/L.

Numerous products meet these more stringent limits, in part because architects have promoted and adopted the code in their own work. Systems such as StoTherm EIFS meet the SCAQMD rule, as does the spray-applied StoGuard air barrier.

When the codes arent there

Its hard to argue that codes and standards, when carefully applied, dont do a great deal to improve green building. They are vital to ensuring the integrity and durability of a building, for everything from weather and fire to building movement and freeze-thaw cycles, and much more.

Yet sometimes codes and standards wont answer a critical question, because they havent kept pace with every advance in construction materials and methods. So what does the project team do when codes and standards dont help? The answer, surprisingly, is often still in the codes.

For example, there is currently no standard for the durability of an air barrier. Clearly, however, this important system must resist rot, movement, wind loads, and more. So to ensure their building enclosures work as part of a sustainable design, many architects and engineers have applied water-barrier standards, such as AC212 and ASTM 2570, which covers their use under EIFS.

Similarly, continuous exterior insulation is subject to many factors that might compromise its effectiveness or appearance, such as impacts and scratches. Since theres no standard for exterior ci, many architects apply ASTM E2568, providing a baseline standard for ci performance.

Codes and greenwash

Why does it matter to apply codes and standards? Ask the professionals who use them everyday in their CDs and spec books. First, they help cut through the misinformation and greenwashing that plagues the sustainability marketplace.

Behind the codes and standards are rigorous testing methods developed in a public forum with independent laboratories, code officials, building consultants, and industry input. They give projects a baseline and benchmark for performance from third-party, neutral, impartial and consensus-based resource exactly what you need in the politically charged, often confusing arena of sustainability. (As one manufacturing executive quipped, Codes are the Switzerland of the building world.")

The increased use of life-cycle analysis and regional adaptations of the LEED rating system demonstrate that codifying and calculating sustainability is a complex process. And just by following one standard or another, architects cant instantly make a building green.

But architects and project teams can achieve sustainability by looking for codes and standards that increase durability, reduce energy and materials needed, and make buildings safer and healthier for occupants. New editions of the codes may include new language and provisions for better, greener decisions. The new omnibus ASTM standards for EIFS adopted by the ICC offer a powerful example: When used as a design guideline, this new provision leads to more durable, energy efficient structures with better IEQ.

Those omnibus standards will help make us green, but its just one more example. Behind the next 200-year building are materials and construction approaches that have been proven to work and put into North American codes and standards.

About Sto Corp.
Sto Corp., based in Atlanta, Georgia, is an innovative leader and producer of a broad range of versatile cladding and coating systems for building construction, maintenance and restoration. Sto Corp. is ISO 14001:2004 (environmental management) as well as ISO 9001:2008 certified and operates production plants strategically located to serve more than 200 distributor shipping locations across North and South America. At research and development laboratories in the U.S. and Europe, Sto continues to revolutionize the industry with the highest quality products and application technology. Sto is also the worlds largest manufacturer of exterior thermal insulation systems with 27 subsidiaries operating at 21 factories worldwide.

If you are looking for more information on continuous insulation and , EIFS please visit www.stocorp.com or call toll free (800) 221-2397.

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